Roasters are now thinking twice before scaling operations
In specialty coffee, growth has long been seen as a marker of success. Expanding to new locations, increasing production volumes, and scaling operations have traditionally been the goals for many roasters.
But with rising costs, high interest rates, and ongoing market volatility, scaling a coffee business today is more complicated than ever.
With these challenges in mind, many roasters are choosing to focus on more controlled, profitable operations rather than rapid expansion.
I spoke … read more